Employee Loyalty at Investment Banks Essay Example | Topics and Well Written Essays - 1500 words

Employee Loyalty at Investment Banks - Essay Example (Berkowitz, 189) But, while spending on the human loyalty principal is likely to remain stable in the immediate future, as past overinvestment unwinds, the longer-term benefits for the global economy are likely to continue, or even accelerate, in the years to come. While technological change is an ongoing process, there are periods during which technological progress is especially rapid, resulting in new products and falling prices of existing products that have widespread uses in the rest of the economy and these are the period when the aspect of human indulgence becomes extremely important. Earlier examples include textiles production and steam power in the industrial revolution, railroads in the nineteenth century, and electricity in the early twentieth century (the automobile could also be included, but its development was relatively gradual). The effects of such revolutions have generally occurred in three (often overlapping) main stages and human elements and their loyalty, though hardly mentioned, always remained an integral part of the progress. (Kar, 145) Thus while dealing with the banking investment sector, it is important to understand the nature of loyalty of an employee in order to evaluate and measure the loyalty rate. This is a very important aspect of the research for determining the key factors influencing employee loyalty at investment banks in today's world. Once the loyalty level is measured it would be easier and logical to determine the causes of the frequency. This way a complete evaluating formulation could be prepared in this context. (Lamb, 243-245) Literature review In this review, analysis would be done on the role that the sales and management strategy, both historically and in the context of contemporary society, in the context of the topic selected. In addition, analysis would also be done on the ethnic and cultural diversity, and legal and ethical considerations that relate because the aspects of security certainly stand on the edge of privacy and confidentiality. Lastly it would be looked upon to identify the common trends in the banking industry and management strategy of behaviours of potential customers from the context of investment banking employees that appear in the literature. The literature would be used to demonstrate the importance of the topic to field as a whole. As a prelude to this research it would relevant to mention that in this context of determining the key factors influencing employee loyalty at investment banks in today's world and the two most important texts would be Border's Banking: Fire of the Mind and Dos' Future of Thought Process in Financial History for their detailed analysis of the subject. Both of the writers takes the loyalty concept of employees as a marketing variable and works on the principals of Management to determine their behaviours. Literature in the realm of research performed on the advances in sales and